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How to Create Real SMB Value on Social Media

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arwendt View Drop Down
MUSA Official
MUSA Official

Joined: May 17 2007
Location: United States
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    Posted: Feb 20 2013 at 1:52pm
Over the last few years, the advantages of social media have become clear, and brands are seeing an unmistakable ROI from their social media efforts—namely a quantifiable increase in sales. The question surrounding social media has shifted from “Should We?” and “Why?” to “How can we do it better?” to maximize the sales opportunity. The open environment of social media, in which people compulsively share details of their daily thoughts and lives, has proven to be a tremendous ecosystem to influence their behavior and decision making, especially when it comes to making a purchase...

“Sell not virtue to purchase wealth, nor Liberty to purchase power.” Benjamin Franklin - More at my Words of Freedom website.
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